We build production software, and we are on call for it.
NS Media is a software shop. We also run the websites, SEO, and Google Ads around what we build.
- Our own product
Beside Care is ours. We never handed it off and walked away, which is why we are the ones who get up when it breaks.
The Beside Care write-up - Our own measurement
Every client report comes out of a measurement platform we built and operate, not a screenshot of somebody else's dashboard.
How reporting works - Our clients
Caudill Pest Control and the Heart of Ohio Business Association in Centerburg, Centerburg Meadows HOA, and Brown Dog Bites over in Wisconsin.
Read the write-ups
Beside Care
Elder-care monitoring, on live Ring camera events. The path an event takes, and the part of it we wrote.
- A family member's Ring accountUsers do not sign up on our website. They start inside Ring, under Control Center and Integrations.
- A Ring partner integrationwe built thisRing hands the events to us directly. Getting there meant building to somebody else's review bar and being accepted, not scraping a dashboard and hoping it holds.
- Camera events, received and readwe run thisEvents become daily routines, stretches that do not fit the pattern, and a notification when something looks wrong.
- A caregiver, at 3amA motion alert says something moved. It does not say whether Mom got up for a glass of water, or has been up since midnight.
From a first website to production software
Four offerings, depending on where you are. No fluff, just what works.
Custom Software
Web applications, customer portals, APIs, and integrations. We build and operate our own production SaaS, so we know what it takes to keep software running after launch.
Explore custom software- Beside Care, our elder-care monitoring product, built on Ring events
- A Ring partner integration we built and operate
- The measurement platform behind every report we send
Web Design
Fast, mobile-first websites that convert. Built with modern tech (React) for speed, security, and long-term reliability.
Local SEO
Show up in Google Maps and local search. We optimize your Google Business Profile by hand and track exactly where you rank across your service area.
Analytics & Google Ad Management
Paid search run against cost per lead, with conversion tracking that counts a real lead once. Every ad change is drafted and shown to you before it goes live.
How we work
Three commitments that are checkable rather than reassuring.
No ad change goes live without your approval
Every change we propose to your Google Ads account is drafted first and shown to you as a before and after in plain terms. You approve it, and then it executes.
We measure before we change anything
There is always a baseline to compare against. An improvement you cannot demonstrate is indistinguishable from a season.
We say when we do not know
"Not measured" and "measured at zero" are different answers, and you will always be told which one you are looking at.

A straightforward process
Discovery & Strategy
We chat about your business goals, audit your current presence, and build a custom plan.
Build & Optimize
We design your site, optimize your Google Business Profile, and set up your analytics tracking. You get updates every step of the way.
Launch & Grow
We go live, monitor the data, and refine the strategy to ensure leads keep coming in.
Recent insights & updates
Notes from the field and project spotlights.
We built Beside Care, an elder-care monitoring product, and we still run it
Beside Care turns a family member's Ring camera events into plain-language insight for caregivers: the shape of a normal day, and a nudge when something does not fit it. It is our own product, and we operate it ourselves.
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